Terms of service
Terms of Service
These Terms of Service govern your access to and use of the Mireth & Co website and your purchase of products from Mireth & Co.
Throughout these Terms, the words “Mireth & Co,” “we,” “us” and “our” refer to Mireth & Co and its operating legal entity, Issac Ventures LLC.
The words “you” and “your” refer to any person who accesses the website, creates an account, places an order or otherwise uses our services.
By visiting our website, creating an account or purchasing from us, you agree to these Terms of Service and to the policies referenced within them.
Please read these Terms carefully before using the website.
1. About Mireth & Co
Mireth & Co operates an online store offering activewear, apparel, accessories and related products.
Our business details are:
Trading name: Mireth & Co
Legal company name: Issac Ventures LLC
Registered address: Shams Business Center, Sharjah Media
City Free Zone, Al Messaned, Sharjah, UAE.
Registered in: United Arab Emirates
Email: info@mirethandco.com
Telephone: +971 50 190 1163
2. Acceptance of These Terms
By accessing the website or placing an order, you confirm that:
- You have read and accepted these Terms
- The information you provide is complete and accurate
- You have the legal capacity to enter into a binding agreement
- You will comply with applicable laws
- You will not use the website for an unlawful or unauthorised purpose
If you do not agree to these Terms, you must not use the website or place an order.
3. Age and Legal Capacity
You must have the legal capacity required under the laws applicable to you to purchase through our website.
If you are under the applicable age of legal majority, you may use the website or place an order only with the involvement and permission of a parent or legal guardian.
By placing an order, you confirm that you are legally authorised to use the selected payment method.
4. Changes to These Terms
We may update these Terms from time to time to reflect changes to:
- Our products or services
- Our business operations
- Payment or delivery arrangements
- Legal or regulatory requirements
- Website functionality
The updated Terms will be published on this page with a revised effective date.
The Terms displayed at the time you place an order will normally apply to that order, unless a mandatory legal requirement provides otherwise.
Your continued use of the website after changes are published constitutes acceptance of the updated Terms for future use.
5. Website Availability
We aim to keep the website available and operating correctly. However, we do not guarantee that access will always be uninterrupted, secure or error-free.
We may temporarily suspend or restrict access for:
- Maintenance
- Security updates
- Technical issues
- System upgrades
- Events outside our reasonable control
We may modify, discontinue or remove website features without prior notice where reasonably necessary.
6. Product Information
We make reasonable efforts to ensure that product descriptions, images, measurements, colours, prices and availability are accurate.
However:
- Colours may appear differently depending on the screen, device and lighting
- Product measurements may vary slightly due to the manufacturing process
- Placement of prints, patterns or minor design details may vary between individual products
- Packaging may occasionally change without materially changing the product
- Product images may include styling items that are not included unless stated in the description
You should review the full product description, size guide, care instructions and available images before placing an order.
Nothing in this section permits Mireth & Co to supply a product that is materially different from its advertised description.
7. Fit and Sizing
Our size guides are intended to help customers select an appropriate size. They are general references and do not guarantee that every product will fit every person in the same way.
Fit may vary depending on:
- Body proportions
- Fabric stretch
- Garment construction
- Personal fit preference
- Product silhouette
A product that does not suit a customer’s personal fit preference is not automatically defective, provided it corresponds with its description and stated measurements.
Eligible size-related returns are handled under our Return and Refund Policy.
8. Product Care and Use
Customers are responsible for reviewing and following the care instructions supplied with each product.
Mireth & Co is not responsible for damage caused by:
- Incorrect washing or drying
- Use of unsuitable cleaning products
- Bleaching
- Excessive heat
- Incorrect ironing
- Rough surfaces
- Improper storage
- Misuse of the product
- Normal wear and tear
- Failure to follow care instructions
Nothing in this section excludes responsibility for a product that was defective when supplied.
9. Product Availability
All products are subject to availability.
Adding a product to your cart does not reserve it. A product may become unavailable before checkout is completed.
We may:
- Limit the quantity available per customer
- Restrict purchases during launches or promotional periods
- Discontinue a product
- Cancel an unavailable item
- Correct stock information displayed incorrectly
If a product becomes unavailable after payment, we will contact you and arrange a refund, suitable replacement or other agreed resolution.
10. Orders
When you place an order, you are making an offer to purchase the selected products subject to these Terms.
After placing the order, you will normally receive an order-confirmation email. This confirms that we have received your order but does not necessarily mean that the order has been accepted or dispatched.
An order is accepted when we:
- Send a dispatch confirmation;
- Hand the order to the courier; or
- Otherwise expressly confirm acceptance.
We reserve the right to refuse or cancel an order before acceptance where reasonably necessary.
11. Order Refusal or Cancellation
We may refuse, limit or cancel an order where:
- A product is unavailable
- Payment cannot be authorised or verified
- The customer’s details appear incomplete or inaccurate
- A pricing or product-information error has occurred
- Fraudulent, abusive or unauthorised activity is suspected
- The order appears intended for unauthorised resale
- Delivery cannot reasonably be completed
- The order breaches these Terms
- The order breaches applicable law
- A technical error affects the transaction
If we cancel an order after receiving payment, we will refund the relevant amount using the original payment method or another agreed method.
12. Order Limits and Resale
Products sold through the Mireth & Co website are intended primarily for personal use unless otherwise agreed in writing.
We may limit or cancel orders that appear to be:
- Placed by dealers, resellers or distributors
- Intended for commercial resale
- Placed through multiple accounts to bypass purchase limits
- Unusually large or repetitive
- Connected to suspected fraudulent activity
For wholesale or commercial enquiries, contact info@mirethandco.com.
13. Prices
Product prices are displayed on the website and may change from time to time.
The price charged will normally be the price displayed when the order is submitted, subject to correction of genuine errors.
Prices may be displayed in UAE dirhams or another selected currency. Currency conversions displayed by the website or payment provider may be estimates and may vary from the amount charged by your bank.
Applicable taxes, shipping fees, duties and other charges will be included or added as clearly displayed during checkout.
Price changes do not affect orders that have already been accepted, except where an obvious pricing error has occurred.
14. Pricing Errors
We make reasonable efforts to display accurate prices. However, errors may occasionally occur.
If a product has been listed at an obviously incorrect price, we may:
- Contact you for instructions
- Offer the product at the correct price
- Cancel the affected item or order
- Issue a full refund for the cancelled amount
We will not charge a corrected higher price without informing you and receiving your agreement.
15. Payments
Available payment methods will be displayed at checkout.
By submitting payment information, you confirm that:
- The information provided is accurate
- You are authorised to use the payment method
- Sufficient funds or credit are available
- The payment does not involve unlawful or fraudulent activity
Payments may be processed by third-party payment providers. Their separate terms and privacy practices may apply.
We do not guarantee that every payment method will always remain available.
16. Payment Verification
Orders may be subject to payment, identity and fraud-prevention checks.
We may request reasonable additional information to verify:
- The identity of the purchaser
- The billing address
- The ownership of the payment method
- The authenticity of the transaction
Failure to provide requested verification may result in delay or cancellation.
We will never ask you to send your complete payment-card password or PIN.
17. Cash on Delivery
Cash on delivery may be available for selected locations and orders.
Where cash on delivery is selected:
- The total amount shown at checkout must be paid upon delivery
- A clearly disclosed service fee may apply
- The customer may be contacted to confirm the order
- The courier may not carry change
- Repeatedly refused orders may affect future eligibility
Availability and conditions are subject to the terms displayed at checkout and our Shipping Policy.
18. Shipping and Delivery
Order processing, dispatch, tracking and delivery are governed by our Shipping Policy, which forms part of these Terms.
Orders placed before 1:00 PM Gulf Standard Time, Monday to Friday, will normally begin processing on the same business day. Orders placed after the cut-off, on weekends or during UAE public holidays will normally begin processing on the next business day.
Processing and delivery times are estimates unless expressly stated otherwise.
Customers are responsible for supplying complete and accurate delivery information.
19. International Orders
International orders may be subject to customs duties, taxes, clearance fees and import restrictions.
Unless expressly stated at checkout, the recipient is responsible for:
- Import duties
- Customs taxes
- Brokerage or clearance fees
- Required identification or documentation
- Compliance with local import restrictions
International delivery and customs matters are further explained in our Shipping Policy.
20. Returns, Exchanges and Refunds
Returns, exchanges, cancellations and refunds are governed by our Return and Refund Policy, which forms part of these Terms.
Nothing in these Terms limits any mandatory right to seek a remedy where a product is:
- Defective
- Damaged before delivery
- Incomplete
- Incorrectly supplied
- Materially different from its description
- Otherwise non-compliant with applicable law
Customers must not misuse or abuse return rights.
21. Promotions and Discount Codes
Promotions, discount codes and special offers may be subject to additional conditions displayed with the relevant promotion.
Unless otherwise stated:
- A discount code cannot be exchanged for cash
- Only one code may be used per order
- Codes cannot normally be applied retrospectively
- Codes may exclude selected products or collections
- Codes may have an expiry date
- Codes may be limited to one use per customer
- Minimum order values may apply
- Shipping fees may not count towards the minimum spend
We may reject or cancel the use of a promotional code where it has been:
- Used fraudulently
- Published or distributed without authorisation
- Used contrary to its stated terms
- Obtained through a technical error
- Used to bypass order restrictions
22. Gift Cards and Store Credit
Where offered, gift cards and store credit:
- May only be used through eligible Mireth & Co sales channels
- Cannot normally be exchanged for cash
- Cannot be used to purchase another gift card unless permitted
- Must be protected by the recipient
- May be subject to an expiry date where legally permitted and clearly disclosed
- May be cancelled if obtained fraudulently
Mireth & Co is not responsible for unauthorised use resulting from a customer sharing a gift-card code, except where responsibility cannot legally be excluded.
Mandatory consumer rights remain unaffected.
23. Pre-Orders
Products identified as Pre-Order are not immediately available for dispatch.
Estimated availability or dispatch dates will be stated on the product page or at checkout.
Pre-order dates may change because of:
- Production delays
- Quality-control requirements
- Supplier delays
- Transportation interruptions
- Events outside our reasonable control
We will communicate material delays and provide available options in accordance with applicable law and our policies.
24. Customer Accounts
You may be able to create an account to manage orders and account information.
You are responsible for:
- Keeping your login details confidential
- Providing accurate account information
- Updating information when it changes
- Restricting access to your device
- Informing us about suspected unauthorised access
You are responsible for activity performed through your account unless it resulted from a security failure attributable to Mireth & Co or another circumstance for which you are not legally responsible.
We may suspend or close an account where we reasonably suspect fraud, abuse, unlawful activity or repeated breaches of these Terms.
25. Reviews and Customer Content
You may be able to submit reviews, photographs, comments, feedback or other content.
By submitting content, you confirm that:
- You created it or have permission to use it
- It is accurate to the best of your knowledge
- It does not violate another person’s rights
- It is not defamatory, abusive, unlawful or misleading
- It does not contain malware or harmful code
- It does not disclose confidential or personal information without permission
You retain ownership of your original content.
By submitting content to Mireth & Co, you grant us a non-exclusive, worldwide, royalty-free licence to use, reproduce, edit, publish, translate and display that content for operating, marketing and improving Mireth & Co, subject to applicable law and our Privacy Policy.
We may remove content that breaches these Terms but are not required to publish or retain every submission.
26. Social Media Content
Where you tag Mireth & Co or use a campaign hashtag, we may contact you to request permission to use your content.
We will not treat the use of a tag or hashtag alone as permission to use customer content in paid advertising unless:
- Permission has been clearly granted;
- The relevant campaign terms state otherwise; or
- Another valid legal basis applies.
Any approved use may be subject to separate terms communicated when permission is requested.
27. Intellectual Property
The website and its contents are owned by or licensed to Mireth & Co and are protected by applicable intellectual-property laws.
Protected content may include:
- The Mireth & Co name and logo
- Product names
- Photographs and videos
- Designs and artwork
- Graphics and illustrations
- Website layouts
- Written copy
- Product descriptions
- Campaign concepts
- Software and code
You may access and use the website for personal, non-commercial shopping purposes.
You must not copy, reproduce, republish, distribute, modify, sell, license or commercially exploit our content without prior written permission.
No rights are transferred to you except the limited right to use the website in accordance with these Terms.
28. Prohibited Uses
You must not use the website:
- For an unlawful or fraudulent purpose
- To violate another person’s rights
- To submit false or misleading information
- To impersonate another person
- To place orders using an unauthorised payment method
- To introduce malware, viruses or harmful code
- To attempt to access restricted systems or data
- To scrape, crawl or extract website content without permission
- To interfere with the website’s security or operation
- To send spam or unauthorised advertising
- To harass, threaten or abuse another person
- To infringe intellectual-property rights
- To manipulate reviews, promotions or pricing
- To bypass order limits or security measures
- For unauthorised resale or commercial exploitation
We may restrict access, cancel orders or take appropriate legal action in response to prohibited conduct.
29. Third-Party Services
Our website may rely on third-party service providers, including:
- Shopify
- Payment processors
- Courier and logistics providers
- Analytics services
- Marketing platforms
- Customer-support tools
- Review or loyalty platforms
Third-party services may be governed by their own terms and privacy policies.
We are not responsible for the independent actions of third parties beyond the extent required by applicable law.
30. Third-Party Links
The website may contain links to external websites or services that are not controlled by Mireth & Co.
A link does not necessarily mean that we endorse the external website, product or service.
You access third-party websites at your own discretion and should review their terms and privacy policies before using them.
We are not responsible for third-party content, security, availability or practices, except where applicable law provides otherwise.
31. Privacy and Personal Information
Our collection, use and protection of personal information are governed by our Privacy Policy.
By using the website, you acknowledge that your personal information may be processed as described in that policy.
Marketing communications will be sent in accordance with your preferences and applicable law. You may unsubscribe using the method provided in the communication.
32. Errors and Omissions
The website may occasionally contain typographical errors, inaccuracies or omissions relating to:
- Product descriptions
- Pricing
- Promotions
- Availability
- Delivery charges
- Delivery estimates
We may correct errors and update information where reasonably necessary.
Where an error materially affects an order that has already been placed, we will contact the customer and provide an appropriate option, which may include confirming the corrected information or cancelling the affected order for a refund.
33. Security
We use reasonable administrative, technical and organisational measures intended to protect the website and customer information.
However, no online system or transmission method can be guaranteed to be entirely secure.
Customers are responsible for protecting their account credentials and devices.
You must notify us promptly at info@mirethandco.com if you become aware of suspected account misuse or a website security issue.
34. Disclaimer
We provide the website and its content with reasonable care.
To the fullest extent permitted by law, we do not guarantee that:
- The website will always be uninterrupted or error-free
- Every minor website error will be corrected immediately
- The website will be compatible with every device or browser
- Product availability will remain unchanged
- Results from using a product will be identical for every customer
Nothing in these Terms excludes any warranty, guarantee or obligation that cannot legally be excluded.
35. Limitation of Liability
Nothing in these Terms excludes or limits liability where exclusion or limitation is prohibited by law.
Subject to mandatory legal rights, Mireth & Co will not be liable for:
- Indirect or consequential losses
- Losses that were not reasonably foreseeable
- Business losses arising from products purchased for personal use
- Loss caused by customer misuse
- Loss resulting from failure to follow product-care instructions
- Delays caused solely by circumstances outside our reasonable control
- Unauthorised activity caused by the customer failing to protect account credentials
Where liability can lawfully be limited, our total liability relating to an order will not exceed the amount paid for the product giving rise to the claim.
This limitation does not apply to fraud, wilful misconduct, death or personal injury caused by negligence, or any liability that cannot legally be limited.
36. Indemnity
To the extent permitted by law, you agree to compensate Mireth & Co for reasonable losses, liabilities or costs resulting directly from:
- Your unlawful use of the website
- Your fraudulent activity
- Your infringement of another person’s intellectual-property rights
- Your deliberate breach of these Terms
This provision does not require a consumer to compensate Mireth & Co for matters caused by Mireth & Co or for liabilities that cannot legally be transferred.
37. Events Outside Our Control
We are not responsible for delay or failure caused by events outside our reasonable control, including:
- Natural disasters
- Severe weather
- War or civil unrest
- Government action
- Customs disruption
- Transport interruption
- Labour disputes
- Cyberattacks
- Telecommunications failures
- Public-health emergencies
- Courier network disruption
We will take reasonable steps to reduce the impact and communicate material delays.
Mandatory consumer remedies remain unaffected.
38. Complaints
For complaints concerning an order, product, payment or delivery, contact:
Email: info@mirethandco.com
Telephone: +971 50 190 1163
Please include:
- Your full name
- Order number
- Contact information
- A clear description of the issue
- Relevant photographs or documents
We aim to acknowledge complaints within 2 business days and resolve them within a reasonable period depending on the nature of the matter.
39. Governing Law
These Terms and any purchase made through the website are governed by the applicable laws of the United Arab Emirates.
Nothing in this section deprives a consumer of any mandatory protection available under the law that applies to their purchase.
40. Dispute Resolution and Jurisdiction
We encourage customers to contact info@mirethandco.com first so that we can attempt to resolve a dispute directly.
Where a dispute cannot be resolved informally, it may be referred to the relevant consumer-protection authority, dispute-resolution body or competent court.
Subject to mandatory law, the competent courts of Sharjah, United Arab Emirates, will have jurisdiction.
Nothing in these Terms requires a consumer contract valued below AED 50,000 to be resolved through mandatory arbitration.
41. Termination
We may suspend or terminate your access to the website where you:
- Materially breach these Terms
- Use the website unlawfully
- Engage in fraud or abusive conduct
- Attempt to compromise website security
- Repeatedly misuse ordering, promotional or return systems
Termination does not affect rights or obligations that arose before termination.
Sections that are intended to survive termination, including intellectual property, liability and dispute provisions, will remain effective.
42. Severability
If any provision of these Terms is found to be unlawful, invalid or unenforceable, that provision will be limited or removed only to the extent necessary.
The remaining provisions will continue to apply.
43. No Waiver
If Mireth & Co does not immediately enforce a provision of these Terms, that does not mean we waive the right to enforce it later.
A waiver will only be effective where clearly made in writing.
44. Assignment
You may not transfer your rights or obligations under these Terms without our prior written consent.
We may transfer our rights or obligations as part of a business sale, restructuring or transfer, provided this does not reduce your mandatory consumer rights.
45. Entire Agreement
These Terms, together with our:
- Privacy Policy
- Shipping Policy
- Return and Refund Policy
- Any product-specific conditions
- Any promotion-specific conditions
form the agreement between you and Mireth & Co relating to your website use and purchase.
If a promotion or product-specific term conflicts with these general Terms, the more specific term will apply to that matter, unless it conflicts with mandatory law.